Hi, I’m Ahmed, a freelance iOS engineer, UX enthusiast and an agile coach.
I strongly believe in this quote: “It’s not enough that we build products that function, that are understandable and usable, we also need to build products that bring joy and excitement, pleasure and fun, and yes, beauty to people’s lives.” -Don Norman


UX Design
Since 2014, I used to collaborate closely with stakeholders and designers throughout the project lifecycle, contributing to creative approaches and innovative solutions, seeking the most elegant user experience. I helped in ideation, information architecture, usability testing and even quick wireframing and prototyping.

iOS Development
I find a great passion in crafting iOS apps. I’m currently shifting my focus to dig deeper and learn more about iOS development, targeting to craft more awesome iOS solutions. Worked with Swift 2.0, Cocoa, Autolayout, CoreData, RestKit and Core Animation.

Agile Coaching
Embracing the Agile mindset to ship the right product, really fast. Used to practice different Agile flavors like Scrum an Kanban for more than 6 years. I’m also, a serial lecturer and coach in multiple fresh graduate events.


Majid Al-Futaim Malls Applications

Mall of the Emirates Mall of Egypt
City Centre


Mall of the Emirates is the world’s first shopping resort, in the heart of Dubai. It features about 630+ brands, in an area of 233,467 sqm. It includes department stores, fashion and lifestyle. It also has sports, electronics, home furnishing and the largest Carrefour in the city. The mall is the perfect destination for families. It offers fun attractions and activities such as Magic Planet, VOX Cinemas and Ski Dubai. On top of that, with more than 100 dining and café selections, the mall has something for everyone.

Ounass Luxury Shopping



The Middles East’s Definitive Home of Luxury. Shop women, men and kids clothing, shoes, bags, accessories, fine jewellery, beauty and home from the best international and local designers. Ounass launched 15.12.2016 as Al Tayer Group’s first, exclusively digital, luxury e-commerce site. The Definitive Home of Luxury, Ounass boasts the widest range of top-tier designers throughout the Middle East. Ounass is dedicated to impeccable local talent and local service alike, currently operating exclusively within the Middle East. Based in the new capital of fashion, Dubai, we provide a 2-hour delivery service within Dubai as well as express delivery to GCC countries.

Virgin Mobile UAE



With a shared vision of being the champion of mobile users all across the Middle East and Africa region, Virgin Mobile’s self-care app target is delighting people as a world-class product.
It represents the next generation of telecom self-care mobile client for Virgin Mobile Middle East and North Africa, a large scale application consists of more than 100 screens.

Nisnass UAE



Nisnass isn’t just a brand, it’s a community – an app where you will find something for everyone: trendy styles for the fashion-savvy, comfortable basics for the minimalists, fun outfits for the kids with imagination, and tasteful touches to amp up your home décor, all at your fingertips.
It is the most booming fashion e-commerce platform, built in UAE, it serves the whole world, shop +200 international brands across menswear,
womenswear, kids and home.

RTA Dubai

RTA Dubai


‘RTA Dubai’ has been the award-winning app for the last 3 years. This app is RTA’s flagship application for residents and users in Dubai. It includes more than 40 most frequently used services and features designed to support roads and public transport users.

2017 Awards
• Winner at the ‘World Government Summit’ for the Best Government Service via Mobile Phone worldwide in the ‘Transport & Infrastructure Sector.’
2015 & 2016 Awards
• ‘RTA Dubai’ App was voted as the “Best App” in the Sheikh Hamdan Awards Program for Smart Government.
• ‘RTA Dubai’ App was voted as the “Best m-Government Award” within “Transportation & Infrastructure” category.

Rendy – Saudi


Development In-Progress…

Find the best clinics in town, reserve an appointment with most professional physicians, and takecare of your health.
With Rendy, you can see doctors’ open appointment times and book instantly online, make informed choices with verified reviews, and stay on top of important check ups with tailored reminders.

Holy Quran



HolyQuran app is an audio service platform for Quran that allows users to find the right verses for every moment. If you are stressed, want’s to feel active, looking for Repentance (Tawba), you open the app, and just play that moment.


Apple-appstore-s playStore-s

Create stories with your friends in photos. Get together with your friends quickly. Zing and upload photos, and follow friends photos on the live album updated instantly. Keep in touch with friends through the Zingoo chat. Never miss a friend’s photo again. See photos later in the right order. Keep memories forever in one place.



Apple-appstore-s playStore-s

Chaino is a different social network.
Chaino is a social network built for you, not to manipulate you.
It’s about you. You don’t have a thousand irrelevant things in your feed. You invite the people you care about listening to, you follow the people and things you are interested in.
It’s under your control. You know exactly who is going to see your content. You know on what basis you’re seeing content. Not everyone sees everything you put by default.

Umrah for Them

Apple-appstore-s playStore-s

Umrah for Them is a non-profit initiative that aims to help connect those who are able and willing to make a volunteer umrah for those who are deceased and couldn’t make umrah while they were alive.
I worked along with the stakeholders, design team, backend team & Android team to build the iOS application from scratch and until submitting to the app to the AppStore in a relatively challenging duration of only 2 weeks.

More About Me

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